Even though we haven’t posted too much lately besides our font roundup, we definitely hope any lulls in content will allow us to come back even stronger than before! Anyway, we’ve wanted to share reasons to leave comments on blog posts for quite some time now. There’s been some posts floating around about leaving comments and we really wanted to share our take. Let us know if you relate!
1. It helps the author. If you love a blog and you don’t comment, you’re not helping the blogger tailor content to you. But if you share what you loved (or would improve upon even—constructively of course), the writer will know how to improve their content. In the end, it helps you as a reader just as much as it gets your name out there as a fellow blogger.
2. It brightens their day. I know this sounds cheesy, but we think that little things in life are often actually the most important. The other day I read a thoughtful comment on our other blog, and I felt so validated that what I was doing was the right thing. If you feel like someone has helped you in some way through their advice, tips, or story, please, PLEASE let them know! To most people, it means the world!
3. It builds community. Should I go on? We’ve talked about community so much here at TBM. We’d never bring it up so much if it wasn’t vital to blogging. Engaging isn’t just about getting your name out there, it’s about adding a human element to the digital world. By intentionally leaving a comment, you’re strengthen your authenticity (no matter what platform it’s on) which is helpful for building lasting relationships and bettering your reputation online.
PS Jenn and I met through blogging, and if we never left comments on each other’s blogs, we’d never have ended up creating The Blog Market or Conscious Shop Collective together! The power of blogging is real, guys!
4. It shows you have valuable feedback. Just like your feedback helps the author strengthen their content, it teaches them the importance of the reader’s opinion on what their writing. I think of blogging as kind of a give-and-take relationship. It’s not like print publishing where you literally have to write in after the fact to send a comment! As a reader, you play a very important role, and it gives the writer kind of a reality check that people are listening.
5. It really does get your name out there. At first, I didn’t want to put this on the list because I feel it’s so obvious! This is the #1 reason people say you should engage and leave a comment. I think this is a huge benefit and super rewarding—who doesn’t want to gain a follower—but I don’t think it should be your primary reason for engaging. When it becomes #1 on the list, the quality of your comments goes down (like those Instagram bots that will leave comments for you) and you worry more about quantity than quality. Instead, be more intentional about the comments you leave and think of it as a way to continue a conversation or build relationships with those you really admire. Those are the people you want to notice you anyway, as their a higher quality audience!
How often do you leave comments on blogs? What about Instagram? Would love your input.