I was researching weekly resources one day, scrolling through bloglovin’ and Pinterest, when I started to wonder, really wonder—is anyone still blogging for fun? Or is everyone actively trying to make money from this endeavor that was once primarily a hobby? Obviously, this idea of doing something for fun is so subjective. For one, just because your blog makes money doesn’t mean you’re not having fun. And just because a blog doesn’t make money doesn’t mean it’s not a ton of work, or even something that could be treated as a job or is already part of your business. (I first noticed this concept with handmade business and selling on Etsy—most makers start off crafting because it brings them joy, but they open a shop because who wouldn’t want to do what they love even more?) If you love writing or sharing creative content, then being able to make money blogging is the dream. But the thing is, there are certain rules—whether they’re loosely defined or specific strategies—that a blogger who makes money follows and a blogger who doesn’t might not worry about, and it has an effect on their content.
I think a lot of people start blogs because they have some knowledge they think would be cool to share. Jenn and I both love sharing resources that we’ve accumulated over 8+ years each blogging in the lifestyle space. Passing that knowledge on is an amazing feeling—if my experience can help someone even in the smallest of ways, I’m happy. So I think that’s a huge reason that at least in the past, used to motivate people to start a blog, money aside.
Lately I hear less and less about how people want to share their experience and more about how people want to make money. Where the intention used to be laidback and somewhat vague—like “I just want to share what I’ve learned”—it’s more like “I want to get paid for this knowledge”. This isn’t a judgment whatsoever, of course, observations.
When I think of this whole concept—making money blogging—I can’t help but think of being 18 years old, fresh out of high school, wanting to share my experiences through writing. I went on to get an English degree, DIY blogging all the way, knowing I’d one day be a “Writer”, with no idea what I’d actually be doing. In fact, it was long before I made the connection that being a writer might mean being a blogger.
In Big Magic, Elizabeth Gilbert talks about the consequences of relying on your art to make money. Sure, if it happens, it’s amazing—it means you just might not need that day job. But if it doesn’t? There you are, churning out content your heart isn’t in, just trying to keep views up so you can keep supporting yourself. It’s one thing if you’re in it to make money and you truly love every post you write and everything you post. But when you jump into digital content simply to make money without having any drive or passion behind it, your content may look a little different than the hobbyists before you.
What do you think? Is anyone blogging just for fun anymore? Would you still blog if you never made money from it? We’d truly love to hear your thoughts. Stop back by on Wednesday to see the 4 things that change when you start monetizing your blog.
We’ve blogged for fun and for money. Right now, we’re doing a bit of both!