Having a consistent email newsletter has become such a strong part of growing any blog or business. Even if you send your newsletters out to 2,000 subscribers at once, there is still something personal about delivering a letter to an inbox rather than simply posting on your blog. Running a newsletter is a great opportunity to provide special content and freebies for your subscribers only. We’ve decided to hold off on a TBM newsletter to focus on other projects, but Angela and I have both worked with newsletters a ton in our freelance careers. Between running Conscious Shop Collective and providing design and maintenance services for bloggers, we’ve learned that there are many special techniques you can use to create captivating email newsletters that won’t end up in anyone’s trash folder.
For any of you who are interested in starting a newsletter or growing your existing list of subscribers, we’ve put together a few posts focused on just that. Hope these give you lots of inspiration to make your newsletter fun for your subscribers this year!
1. We loved reading this post on how to grow your email list to 100 subscribers in 30 days from Kate of Layered Indulgence! She explains why it’s important to create an email list in the first place and then shares amazingly practical tips on how to gain subscribers (based on her own experience).
2. Brittany of Thrifts & Threaders shared another great post on how to grow your email subscriber list. She recommends paying close attention to the quality of your content and the ease of use for your subscribers. Super important.
3. One of the best ways to introduce your newsletter to your readers is to include an opt-in form on your site. Check out these 5 examples of opt-ins you can use to grow your email list from Elle of Wonderfelle.
4. Everyone loves receiving freebies in their inbox! Here’s a post from Kim of YourChicGeek on what to send to new email subscribers after they opt-in to your list.
It’s so cool to see what techniques work for different people when it comes to growing email subscriber lists. If you currently run an email newsletter, have you tried any of the tips in the posts above?
Happy weekend! See you next week!